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Metric, Music, Technology

Indie Band Metric Joins Forces with Acura ILX for an Innovative Project

Are you a fan of indie bands and a car enthusiast that loves a ride that is sexy, sleek, and built for luxury? Then checkout the innovative partnership between popular indie rock band Metric and the Acura Brand’s new Acura ILX.

Metric is a Canadian indie rock band that has become quite popular internationally for their edgy sound and new wave vibe. They’ve received quite the critical acclaim for many years, and their fifth studio album Synthetica has been receiving great praise since it’s release in June.

In celebration of their fifth studio album, Metric has joined forces with the Acura Brand for an exciting and innovative marketing campaign that highlights their new album Synthetica, while exposing fans to features of the 2013 Acura ILX.

The campaign, headed by Mirrored Media is an exciting opportunity for the fans to gain exclusive access to the music of Metric, as well as learning cool things about the new Acura ILX and being apart of a bunch of cool promotions and giveaways (including the chance to enter to win a Acura ILX Hybrid, as well as a bunch of exclusive downloads, concert merchandise, and a look at never-before-seen video footage.)

The partnership between the Acura Brand and Metric is proving to be truly an innovative experience, especially the one-of-a-kind ILX car installation. Set the the sounds of Metric, the video below gives fans a look at the process of turning the ILX into a state of the art car with LED displays and a 3D experience within the acura. Pretty cool, right?

I’m more into sports cars such as Mustang and Camaro, but if I had to get a luxury car I would consider the Acura ILX. At first I wanted an Acura ILX because of the cool commercial with the guy in the airport, but now I want one because I can so see myself driving one and listening to Metric’s new album Synthetica. 

For more information on this campaign and the sounds of Metric, visit their official website: http://ilovemetric.com/

Interested in having the chance to win a brand new car? Then check out the official Metric/Acura Facebook App for a chance to win, as well as exclusive access to music, videos, and much more! So what are you waiting for? Click here now, you could win a car!

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About Jasmine McGee

Hello there! I'm Jasmine McGee, culture writer and artist from the DMV, also known as the Greater DC Metro. I currently run my blog ThinkSoul25, which is an avenue for people to learn about different aspects of culture. I write about house music, dance, neo-soul, classic music, jazz, old movies, videogames (I'm a girl gamer), fashion, body image, and so many other topics! Find me on Facebook @ www.facebook.com/Jazei25

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